The Michael Kors brand was founded in 1981. Initially sold exclusively at Bergdorf Goodman and Saks, the label quickly became renowned. In 1990, the American designer launched his first diffusion line: Kors Michael Kors. Following the recession, the label filed for bankruptcy three years later before resurrecting in 2004 under the name Michael Michael Kors. Famous around the world, the brand is renowned for its both functional and glamorous approach to fashion. The idea? Simple pieces that offer comfort and elegance. In 2010, Michael Kors won the CFDA Awards Geoffrey Beene Lifetime Achievement Award.